Wednesday, 12 June 2019

Type of sarees to wear during rituals and temple visit


Indian religious rituals are beautiful and carry colorful elements that take place in temples and during festivals. Women during this process, ensure they look beautiful by wearing saree. During festivals like Lohri, Shivratri, Holi, Ganesh Puja, Diwali, Dussehra, and other temples are the main venue for community gatherings.

Type of sarees to wear during rituals and temple visit



Reason to be well-dressed while visiting temples-

It is believed that one should be properly dressed when visiting a temple to seek blessings. It helps in creating a positive vibe that brings prosperity. Although wearing saree is important, but fashion doesn't blend with the temple visit. However, women love to go with new age saree for temple visits during festivals. Traditional sarees like Salwar suits and even lehenga cholis (during festivities)- is the dress code.

What to wear in your Temple Visit and rituals-

Whether you are conservative or modern, wearing saree in a temple for festival purposes is something you can't miss. But the question here is what type of saree to wear in your visit-

The positive vibe of silk sarees-

Silk sarees blended with zari weaves are classics to go for on your temple visit and festival. You can check for the auspicious palette of red, maroon, yellow, orange and green or try out shades in vogue- like olive green, mustard, and fuchsia pink. When you look for such sarees, you have enough options to choose. At Asha Gautam, the leading fashion store in Delhi-NCR you will find endless options.

Keeping it Trendy-

If you are looking for some trendy saree options, then Georgette sarees are the best. Ombre sarees or plain half-and-half sarees with lace borders can be chosen for the same.

Choosing the salwar suit style for temple-wear-

This is the most preferred option if saree isn't your choice. The comfort level of ease of wear- put together with their voguish appeal are the main reason for the vast pervasiveness of salwar suits. If you are looking for temple wear or festival, you can try for breezy silhouettes like Anarkali suits, palazzo suits, patialas, Punjabi suits.

Go for Kurtis for Temple-

If there is a gathering in the temple then you can for Kurtis which comes in different styles and designs. The comfort level which it offers is unbeatable. Kurtis, the one with a bottom as well as a longer one goes really good. In fact, they look more comfortable in traditional form and are the accepted dress in the temple. Check at Asha Gautam to find the latest collection of Kurtis available in different designs.

Conclusion-

Since you have choices of Kurtis, salwar suit and saree, you can choose from varied colors. However, never go for the forbidden one like black. Choose the best that suits well for the temple visit and rituals.

Monday, 10 June 2019

What makes Banarasi lehengas highly popular with women?

What makes Banarasi lehengas highly popular with women?

Benarasi lehengas are a never-ending rage in the designerwear market. The versatility of designs that can be made using the Banarasi brocade has made its use in bridal wear and ethnic wear widespread. Lately, Banarasi lehengas have been dominating the market trends. 


Today, an increasing number of women are opting for them as these textiles epitomize grace, represent Indian traditions and are symbolic of prosperity. If you are someone who likes trying a variety in outfits, then you absolutely must have a traditional Banarasi lehenga on your list either for your wedding or some other occasion. 


A Banarasi can nail just about any occasion from wedding to veneration. A heavy overall brocade with further value additions makes an excellent choice for bridal wear while booty brocade motif spread loosely over the fabric with a heavy border can pass for a wise choice for some lighter event. 

A Banarasi Lehnga offers an endless scope of styling to match the occasion. With the perfect fit and accessories, your coveted Banarasi Lehenga is sure to make you feel like a princess. 


 The all-weather never diminishing  craze for the lehengas

Lehengas have been a staple clothing item for countless ruling dynasties in India since ancient times. Most of history has seen heavy embellished lehengas being a luxury associated with royal families.

 The unmatched elegance, opulence, and grandeur of these designs inspired the penetration of lehengas to other sections of the society over the centuries. Every Indian girl romanticizes this attire. So much so that 90% of the women pick lehenga for their wedding day . Not only is bridal lehnga one of the most expensive items in an average Indian woman’s wardrobe but it also is the first taste of luxury for most of them. 

Media has further influenced the popularity of lehngas among the masses and they no longer are exclusive to the wealthy class. Nowadays, lehengas have become a preferred choice for events other than the wedding ceremony. 

Availability of a wide variety of fabrics and patterns have made the making of lehengas for occasions other than wedding possible and widely acceptable. Lehengas have become such a wildly popular choice among women because of their comfort, suitability for every body type, ease of carrying, their availability in flattering silhouettes and affordability. A variety of designs, value additions, patterns, prints, and colors further makes the options irresistible.


Getting Banarasi Lehengas in Delhi

Similar to those in other parts of India, Banarasi lehengas in Delhi have got huge popularity in the market. These lehengas shoot up in demand particularly during the wedding and festive seasons. With the flexibility of online shopping, you can get limitless options of Banarasi lehengas literally at the touch of your fingertip. 

You can pick Banarasi Work in the color combination, pattern, and silhouette of your choice. If you’re looking for Banarasi lehengas in Delhi, then the Asha Gautam Store should be on your list. It is a one-stop-shop for all ethnic designer wear. We commit to providing perfect fitting in flattering silhouettes, best quality, and superlative designs.

For stunning Banarasi lehengas in Delhi, visit The Asha Gautam Store, the leading designer store in Delhi-NCR known for its tradition of hand-crafted, authentic and exclusive designs. 

Tuesday, 23 April 2019

Things you should know while buying Designer lehengas for Wedding seasons


Wedding and festive seasons have become synonymous with Bridal and designer lehengas. Nothing accentuates feminity and instills more confidence in an Indian woman more than a well fitted, tastefully designed and richly crafted bridal lehenga. But with a plethora of options in the market, selecting the right bridal wear is becoming more of an intimidating task than a joyful experience. The Label Asha Gautam has come to your rescue with a vast array of beautifully designed bridal and festive wear under one roof and with a varied price range. The label’s expertise reflects well in its attention to details, use of fabrics, variety of patterns, intricate artworks and finest craftsmanship. Each piece in the store speaks for itself. It’s arguably one of the best stops in Delhi if you are looking for Designer Lehengas for a wedding or a festival and are confused about the color, the silhouette, the cut, the pattern, the work, the fabric or all of these.

    


While choosing a designer lehenga, one needs to keep several things in mind. It is better to go with some prior knowledge about your needs, preferences, and trends to be able to make an informed decision about your purchase. Though the executives in the store will guide you every step of the decision, it is always better to do the homework. Here are a few things you might want to know before stepping out to select a lehenga -


1)Understand your body type before choosing the lehenga. Everybody type will have certain cuts, falls and silhouettes that would flatter the body more than others. Do a quick research on your body type and know which style, color and size might work for you. The lehenga should flatter your body type, gracefully cover up what needs covering and make you feel confident.


2)Though the traditional colors for a wedding lehenga are the tints and shades the red, gold and maroon, more and more modern brides are making unprecedented choices in terms of hues. You can pick something conventional or more contemporary based on your taste. It is best to choose a color that either accentuates or compliments your skin tone. At Asha Gautam, you can be sure to find a multitude of colors starting from the Brights to pastels to ivory to metallics.


3)Fabric plays an important role in deciding the comfort, fall, and price of the whole outfit. Lehengas are available in silk, velvet, linen and many other fabrics. Each fabric has a different look and feel. While silk renders a subtle shine to the lehenga, velvet screams royalty and linen is about understated elegance. Different fabrics provide a different base for the kind of work that can be done on them. At Asha Gautam, you can choose from a rich spread of brocade, yarn embroidery, Zardozi, ikkat, and many other textile arts.


4)Occasion, season and theme for the occasion for which you need the lehenga also affect your decision. A lehenga for the bride is different from a lehenga to be worn for some veneration in terms of value addition, silhouette, color, fabric and pretty much everything. 

5) Exposure to media is going to influence your choices in one way or the other. If you consume information from the internet, TV, magazine, etc your choices will inadvertently reflect this. If you are informed about the trends, you will know what to expect from the stores and what to ask for. The latest and the most soaring trend in the Bridal Lehengas is the contrasting color combinations and patterns. Asha Gautam provides a perfect balance of the latest trends and traditional legacy, providing a melange of modern and traditional designer lehengas.


Asha Gautam is a veteran in the ethnic wear industry with an experience of over 20 years. It takes pride in providing its customers with unique choices and unparalleled expertise. It is hard to find an offering so diverse under one umbrella in Delhi.

READ ALSO:- Saree Trends to watch for in 2019


Tuesday, 12 March 2019

Saree Trends to watch for in 2019


Saree is a staple fashion wear for Indian women who like to deck up during special events like wedding, party or even on the normal days. The fabric, feel, and the design of the saree help to keep on getting updated year by year. Fashion designers have been working hard towards creating the best of the sarees giving new options to buyers for special occasions. Asha Gautam, the leading designer store in Delhi offering the best collections of new age sarees. If you are looking for new trending sarees, then Asha Gautam is the store to go for.


We now bring you the list of latest trending saree designs to watch for in 2019-


Traditional with the Twist-

The texture of raw silk with hand-embroidery detailing will certainly make the saree look really appealing. Silk shinning and choices of color really gives a popping look that gives the traditional with a twisted look to the saree.


Halterneck Blouses-

This is yet another trend to look forward in 2019. Renowned designers have been coming up with Halterneck Blouses having embroidery work. If you are attending Shaadi season during summer, then this new trendy blouse is the best you must go for.


Lavish Embroidery Work-

When we talk about embroidery- pearls and crystals certainly work the best. In 2019, you will be witnessing sarees with lavish embroidery work having assembled of pearls that gives a grand look. In fact, many Bollywood actresses like Sonam Kapoor, Deepika Padukone, and Kareena Kapoor have already worn lavish embroidery work saree.


Flowing Floral-

For desi function, flowing floral in saree is considered as the best options. The flowing floral saree style gives the picture of elegance and sophistication. Wear this in the upcoming wedding or traditional event; you will be the star of the event.

The Hybrid Saree-

Since sarees too are witnessing Indo-Western fusion, there has been good innovation in terms of hybrid saree. These types of sarees carry cuts, patterns; silhouettes that make the saree look great. These cutting-edge styles were quite in a surge for a long time, but are back with the bang and new design.
Asha Gautam Is a luxury wedding and occasion wear brand whose fertilizing handmade textiles and textures. Being in the industry for 20 years they specialize weaves such as Banarasi, Bandhanis, and embroideries such as convent, petit point, and  Zardosi among others.

AshaGautam is the also best producer of ethnic and traditional bridal outfits in Delhi. Asha Gautam also makes the best bridal lehengas and dupattas in Delhi. Asha Gautam is also the storehouse for the best designer lehengas as well as best Silk and Bandhani Sarees in Delhi. You can find there the best designer in Delhi

Thursday, 14 February 2019

The magic of Traditional and ethnic wear


The wedding season is knocking at the door. Every bride out there is thinking of wearing the perfect sari for her marriage. Marriage is a holy tie between two people who want to spend the rest of their lives with each other. On this special day, a bride is dressed from head to toe with beautiful couture that compliments both herself and also the day. A Banarasi Sari is the bride’s wedding partner. Indian brides prefer wearing a Banarasi saree on their wedding as a sign of royalty and beauty.

Banarasi saree is considered as one of the most historical weaves because it existed since the times of monarchs. In this period, the sarees were weaved with golden and silver threads hence making it a statement of royalty.

AshaGautam was established in 1998 by Asha Gupta who has a very close relationship with Indian ethnic arts and crafts. The brand launched their small collection at first and due to its outstanding response; the label marked its journey.

From there the brand never looked back and became a destination of the wide and beautiful range of Banarasi sarees and lehengas. They take care of the Indian traditional element in their weaves and if noticed carefully, the weaves are made with the most sophisticated techniques.
Asha Gupta along with her son Gautam Gupta, an alumnus of NIFT Delhi and a terrific designer built a very high-end brand called Asha Gautam. The price may seem expensive but then exclusivity has its own cost.
They successfully collaborated with weavers from Banaras to create beautiful patterns which not only stuck to the roots of Indian tradition but also fused with modern day style statements. After a successful collaboration with Banaras, they also went to places like kuttch, patan, uppada and paithani.

The brand supports the crafts of India and revival of them through their brand and what they offer, They made sure the essence of the brand is not lost in the name of creativity.